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HONG KONG'S PREMIER YOUTH FOOTBALL TRAINING CENTER

CO-FOUNDER / HEAD COACH

Coach_Kim

SHIN-WOOK KIM

Co-Founder/Head Coach

  • Former South Korean National Team (>10 years) striker with extensive international experience

 

  • Kim earned 56 caps and scored 16 goals for the South Korea national team, representing his country at the 2018 FIFA World Cup, AFC Asian Cup, and multiple EAFF Championships. He was also a key member of the 2014 Asian Games gold‑medal team

 

  • At club level, he won two AFC Champions League titles and three K League 1 championships, establishing himself as one of the most successful forwards of his generation. He was named K League 1 Most Valuable Player (2013) and finished as league top scorer in multiple seasons, ranking among the top all‑time goal scorers in K League history

 

  • Kim played key roles in Shanghai, Singapore, and Hong Kong, winning the Chinese FA Cup with Shanghai Shenhua, delivering prolific goal‑scoring success with Lion City Sailors, and contributing experience and trophies - including league and cup titles - with Kitchee SC

 

  • Kim specializes in youth football development, with a proven ability to cultivate young players through structured, high‑standard training programs that support long‑term competitive growth. He is the founder and operator of the KSW Youth Academy in Korea, established in 2016, which has supported the development of over 700 youth players

COACHING STAFFS

PHYSIOTHERAPIST

Bao

Bao

  • Delivers an integrated high‑performance program combining injury prevention, physical preparation, and rehabilitation to optimize youth athletic development and long‑term durability

 

  • Utilizes data‑driven assessments and advanced movement analysis to identify physical limitations, set measurable short‑ and long‑term performance goals, and systematically improve strength, speed, agility, and coordination

 

  • Extensive elite experience at the Hong Kong Sports Institute, supporting national team and Olympic athletes, including preparation for the Paris 2024 Olympic Games and medical coverage at the 2023 Hangzhou Asian Games

 

  • Registered Physiotherapist (Hong Kong & UK); MSc (Pre‑Registration) in Physiotherapy, Brunel University London; MSc in Sports Medicine & Health Science, The Chinese University of Hong Kong

SENIOR ADVISORS

Dr.Ting

Dr. Terry Ting Ho-yan

  • Founder of Mint Dietician Clinic, Dr. Ting provides personalized nutrition plans for young athletes with high training demands, including structured pre‑ and post‑training fueling to optimize performance, recovery, and growth

 

  • ⁠Provides professional guidance on body composition and developmental needs, supporting safe weight management and evidence‑based supplementation for long‑term athletic development

 

  • UK Registered Dietitian with over 22 years of clinical experience. The clinic provides evidence-based medical nutrition therapy and personalized diet plans to help clients manage chronic conditions and achieve fitness goals

 

  • ⁠Honorary Member of the Hong Kong Nutrition Association
Hiren

Hiren Kehmlani

  • Founder of Peak of Mind, Hiren works with young athletes to develop the mental resilience, competitive focus, and intrinsic drive required for high‑level performance

 

  • Delivers structured, performance‑driven mental conditioning based on the 5C Framework - Commitment, Communication, Concentration, Emotional Control, and Confidence - enabling athletes to execute under pressure and compete with consistency

 

  • Provides personalized, long‑term psychological development plans, tracking measurable progress over time and collaborating closely with coaching staff to ensure integrated performance growth

 

  • Master’s Degree (Honours) in Sport and Exercise Psychology, Loughborough University

MISSION / VISION

At XPC, our mission is to revolutionize youth football by prioritizing long‑term, sustainable development over short‑term results. We are committed to building strong technical foundations, resilient bodies, and balanced mindsets that allow athletes to perform consistently under real competitive pressure. Through data‑driven evaluation and an integrated support system - spanning coaching, physical conditioning, nutrition, and mental performance - we measure success by individual progress and growth over time.

Our vision extends beyond producing footballers; we aim to develop disciplined, confident, and resilient individuals shaped by the values learned through the sport. XPC is an environment where young athletes are challenged to exceed their limits and equipped with skills that endure both on and off the pitch

OUR APPROACH

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MONTHLY EXPERT SEMINAR

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Please join our seminar on the journey from international school to U.S. college soccer and the professional level, and learn how to take your game to the next level. If you would like to participate, please contact the manager.